Task 1-
What was the unilever founded? And who by?
What are the core values of the company? (based on own
opinion and research)
How many brands do unilever hold?
List some of the main sectors those brands belong to
(food)
Unilever was founded on the 2nd of September in the year 1929.Unilever is a company that focuses on products such as: food, beverages, cleaning products and personal care products that are very popular to this day. The main values the company Unilever focus on is integrity, respect, responsibility and pioneering. Personally, I agree as these values are important for any company as making sure to have respect for each other means things can run smoothly even with things like being able to take responsibility as it means people can help each other. In addition, I think values like kindness with each other would be a good value that the company would have not only with the workers but also the customers as well. Currently, the brand boast over 400 hundred companies and the brands that come up regularly with this company are products such as: Dove, Axe, Knorr and Lipton.
Task 2-
The brand I have selected is Dove. Dove is a skin care
product that aims at both genders. Dove first started in 1957 originally in the
US as a hand soap bar. The product was famous for it’s uses of being less
drying on the skin so it meant it was reliable for people who has sensitive
skin. Over the years the company have grew and now have more products including
moisturiser and body lotion. The product is aimed at women mainly especially
middle adulthood. Even though there are products for men the advertising are
aimed for women. Dove do use social media platforms such as Facebook and
Twitter.
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